Totalsports is Hiring Sales Associates
Position Summary
Company: Totalsports (a brand of The Foschini Group – TFG)
Industry: Retail / Sportswear / Lifestyle
Job Category: Retail Sales / Customer Service
Location: Shelly Beach, KwaZulu-Natal, South Africa
Listing Reference: 7300
Listing Status: Open
Contract Type: Fixed Term (120 hours)
Remuneration: Market-Related
EE Position: Preference will be given to candidates from designated groups in terms of the Employment Equity Act
Closing Date: 25 April 2025
Introduction
Totalsports, a dynamic and performance-driven brand under the umbrella of The Foschini Group (TFG), is seeking an enthusiastic and customer-focused Sales Associate (120hr) for its store in Shelly Beach, KwaZulu-Natal. As a part of South Africa’s leading sportswear and lifestyle retailer, Totalsports champions inclusivity, innovation, and empowerment through fitness. If you’re passionate about sports, enjoy inspiring others, and love working in a fast-paced retail environment—this is the role for you.
Job Description
As a Sales Associate, you will serve as a key representative of Totalsports, ensuring every customer interaction is meaningful, helpful, and memorable. You’ll be responsible for assisting customers with their sporting needs, providing exceptional in-store experiences, and maintaining high merchandising standards. You will also be involved in driving store sales, restocking shelves, and contributing positively to team performance.
Key responsibilities include:
- Acting as a brand ambassador by delivering exceptional customer service
- Identifying customer needs and providing tailored product recommendations
- Meeting and exceeding sales targets through proactive engagement
- Staying up to date with current sports trends and new product releases
- Ensuring shelves are stocked and store displays are visually appealing
- Assisting with stock replenishment and inventory management
- Proactively seeking new sales opportunities and upselling where appropriate
- Supporting in-store promotions and brand activations
Ideal Candidate
The ideal candidate is a vibrant, energetic individual who embodies the spirit of sport and fitness. They are people-oriented, have excellent communication skills, and thrive in a results-driven retail environment. Totalsports values authenticity, innovation, and teamwork—qualities that the ideal candidate will naturally possess.
Key qualifications and experience:
- Grade 12 (Matric) is a minimum requirement
- Previous retail or customer service experience is advantageous
- Knowledge of sporting goods and fitness gear will be a plus
- A strong understanding of customer service principles
- Ability to work flexible retail hours, including weekends and public holidays
Role Responsibility
Your main role will be to provide an outstanding in-store customer journey, ensuring each visitor feels welcome, valued, and assisted in finding the right sportswear or gear for their needs. As a sales associate, you play a direct part in helping customers lead healthier and more active lifestyles. You will also be tasked with maintaining the operational excellence of the store by organizing stock, reporting issues, and following visual merchandising standards.
Key duties include:
- Driving store sales by understanding and meeting customer needs
- Working independently and as part of a team to achieve daily goals
- Supporting store management with day-to-day operations
- Keeping up to date with promotions, stock arrivals, and layout changes
- Maintaining high standards of cleanliness and organization
- Handling product queries, complaints, or returns professionally
Skills & Attributes
To thrive in this position, the Sales Associate must possess a blend of interpersonal, organizational, and sales-focused skills. The ability to remain calm and confident in a busy retail setting is crucial, as is the commitment to delivering exceptional customer service.
Essential skills and qualities:
- Passionate about People: Naturally friendly and enjoys working with customers
- Sales-Driven: Motivated by achieving and surpassing sales goals
- Excellent Communication: Strong verbal and written skills
- Customer Loyalty Focused: Dedicated to building lasting customer relationships
- High Attention to Detail: Ensures product displays and signage are accurate
- Multitasking Ability: Handles several tasks in a fast-paced setting
- Initiative Taker: Proactive in spotting opportunities for sales or improvement
- Independent Worker: Can work confidently without constant supervision
- Adaptability: Comfortable with changes in schedules, layouts, or tasks
- Team Player: Collaborates effectively with colleagues and supports shared goals
Competency Behaviours:
- Adhering to Standards: Committed to maintaining compliance and quality
- Continual Improvement: Looks for ways to enhance efficiency and performance
- Decision Making: Evaluates situations logically to make sound choices
- Driving and Persevering: Maintains focus and energy even when challenged
- Meeting Customer Expectations: Prioritizes customer satisfaction consistently
- Planning & Organising: Manages tasks and time in a structured manner
- Relating & Networking: Builds strong working relationships with peers and clients
- Negotiation & Selling: Persuasive and confident in converting interest into sales
Why Join Totalsports?
Working at Totalsports means more than just a retail job—it’s being part of a larger mission to make sports and fitness accessible to everyone. Totalsports isn’t just a brand, it’s a lifestyle for those who embrace movement, growth, and transformation. Being a part of TFG, you’re offered endless opportunities to grow within a multi-brand, global group that puts its people first.
TFG’s workplace is more than just a job. It’s where creativity meets opportunity and where employees are supported to evolve and develop in their career journeys. Whether you’re on the shop floor or supporting from behind the scenes, at TFG you’ll always find purpose and community.
How to Apply
If you’re a driven individual who’s passionate about customer service and sales, and you believe in the power of sport to transform lives—apply before 25 April 2025 via the TFG Careers portal. Be sure to have the following documents ready:
- Updated CV
- Certified copy of your Matric Certificate
- ID Copy
- Any additional supporting documents highlighting experience or qualifications
Don’t miss out on this opportunity to join one of South Africa’s most exciting and respected retail brands. Step into a role where you can grow, learn, and inspire others—apply today and become part of the #HomeofSport!
